Tuesday, 29 December 2009

Unlike reality, virtual retail sales are hot, especially for avatars - USATODAY.com



Unlike business in the actual retail world, sales of virtual goods are booming, thanks in part to the spike in virtual gift giving this time of year. Even though many virtual goods cost less than $1, these micropurchases add up. The market will reach about $1 billion this year and could grow to $1.6 billion next year, according to a report by market researcher Inside Network.
Unlike reality, virtual retail sales are hot, especially for avatars - USATODAY.com

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I have really strong opinions about silly things that I can validate using the strongest social theory, like why you should not watch Sex in the City or how the Simpsons promotes democracy.